With e-Chef Store, you get “everything but the chef”. After years of serving the restaurant community with a brick and mortar shop, this family-owned business has enlisted the help of OC Designs Online for a new eBay store design. Now they are branding on eBay while selling!
The colors of the site feature Gainsboro gray and cerulean. At the top of the page, the online shoppers note the name and logo of the business. Off to the right, there is a store search option that lets the buyer enter a keyword for a quick inventory search. Between the two, PayPal verification and satisfaction guaranteed icons promote a high-level of professionalism.
On the eBay shop design’s main navigation panel, buyers have a choice to return to the home page, read a bit more about the company, peruse the shipping and returns policy, and also contact the store’s owner. Underneath this listing is a wide-angle shot of a professional restaurant kitchen complete with a pull quote of the tagline.
e-Chef Store’s full line of popular restaurant equipment supplies are neatly organized with custom categories, beautifully underscored with hi-res images.
In the left side bar, a daily deal features a heavily discounted item specially priced for 24 hours.
Continuing down the left side bar, this eBay template design employs a vertical listing of store categories. Buyers may choose to examine a variety of cooking or refrigeration equipment, dishwashers and glasswashers, furniture and more.
Below this list, there is an invitation to sign up for the e-Chef Store newsletter. Taking advantage of this offer ensures that the shopper stays up to date with new inventory items and also special promotions.
The light grey color and beveled edges of these features are a visually compelling yet subtle touch to help the site stand out.
To the right, there are two rows of photos, four panels wide. Each photo depicts a popular featured product complete with brief description and an invitation to “buy now” when the shopper is ready begin adding items to their cart.
Closing out this eBay store design is custom footer complete with logo and mini site map. Just above, customers will be happy to know the company’s been recognized as an Excell Foodservice Equipment Dealer.
Do you sell kitchen equipment or kitchen wares? If so, why not take advantage of a custom eBay store design and custom eBay listing templates to really make your online store stand out?